NEWSLETTER - AUGUST 2010
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Advertising. Branding. Marketing.
STORIES:
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Ingredients for Success

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Creating the World of Wellness

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Taking Corporate Social Responsibility to the Next Level

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INGREDIENTS FOR SUCCESS

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I Imagine Studio's new partnership with Vegetable Juices, Inc. began with a whirlwind week of planning and developing materials for the 2010 IFT Food Expo.   

Within one week, I Imagine Studio developed a new banner, micro site, sell sheet and contest materials for the industry expo. The collaboration, built on a mutual commitment to improving the quality of life, produced exciting results within a very aggressive timeline, indicating a great start to a succesful partnership with a premier innovator of vegetable ingredient solutions.




CREATING THE WORLD OF WELLNESS



Earlier this summer, Lifeway Foods partnered with the Crohn's and Colitis Foundation of America for its "Take Steps" Walk for a Cure. I Imagine Studio created a microsite for the partnership to highlight Kefir's benefits for those diagnosed with Ulcerative Colitis. The site has the look and feel of a medical journal with a clean, fluid, easy to read design that captures the nature of the partnership and the promise of relief.


The Fresh Made website, created by I Imagine Studio exudes an organic, natural essence to match the promise of the Amish farm dairy brand. The concept and the design are rooted in nature, with grassy graphics and wooden drop-down menu. The elements of the site are captivating in a humble, at home in the country way, perfect for Fresh Made.



I Imagine Studio designed the National Kefir Association website in order to foster a community of information and dialogue about the benefits of Kefir. The site features a Library of articles about Kefir by category, a recipes page for Kefir enthusiasts, and a Community forum for discussion about Kefir, its benefits and uses. Register with the National Kefir Association and leave a message in the Community forum on their site.



TAKING CORPORATE SOCIAL RESPONSIBILITY TO THE NEXT LEVEL



I Imagine Studio attended the Transatlantic Climate Bridge Conference on Renewable Energy and Emission Trading on July 21st. I Imagine Studio is committed to a cleaner and greener world. With this in mind, we dedicate the art of marketing to improving the quality of life and staying up to date on the most recent developments in the clean energy field.

The conference featured two panels of innovators in the renewable energy field, including leaders from the Federal Ministry for the Environment, Nature Conservation and Nuclear Society, Environmental Law and Policy Center, German Wind Energy, the Chicago Climate Exchange, and the Ecologic Institute. The discussion centered around Europe's successes in renewable energy, and steps the United States and Green-minded companies can take to improve and support an already solid renewable energy policy.

 


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Thank you for being part of the IIS network of family and friends.

We thank our clients for giving us the opportunity to touch their brands and develop successful campaigns with them, and we thank all of our readers for being part of the IIS network of friends.

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And if you want to know more about us, go to www.iimaginestudio.com today.

I Imagine Studio Team