NEWSLETTER - FEBRUARY 2009 logo

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Advertising. Branding. Marketing.
STORIES:
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Bringing Fantasy to Reality

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Fresh Take Rejuvenates Image

bullet Marketing Seen as Lifeboat in Recession
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BRINGING FANTASY TO REALITY


When Alexandria at Belize wanted to capture the essence of paradise for their new community of luxury condominiums in Placencia, Belize, urned to our team to make their Caribbean dream a reality for potential homebuyers.

With this in mind, we developed a brochure centering around Belize, Placencia, and Alexandria’s condominium community. Lush scenery and layouts highlight Belize’s natural beauty, establishing it as the ideal getaway to relax and enjoy.  Inserts depict condo plans, current markups, pricing, and a map of the community.

In the brochure, Director Tracy Panton, creates a personal connection to interested buyers, extending the country’s support and hospitality.


alexandria
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Let us know if we can help you put together an inspiring story for your business. Contact us at: info@iimaginestudio.com

FRESH TAKE REJUVENATES IMAGE


After thirty years of investing and redeveloping real estate properties, Christina Development decided to apply these same principles to their own business – collaborating with I Imagine Studio to cultivate a new, modern image that reflects their accomplishments and assets in the real estate market.

Focusing on Christina Development’s core philosophy of “re-development,” our team refashioned their brand – designing a new logo, business card, and stationary that illustrates the essence of their business.

Through our team, Christina Development also launched an engaging new Website www.christinadevelopment.com to display their exclusive, upscale properties while highlighting their inspiring track record on return investments. Chic and accessible, the Website captures the refined elegance of Christina Development and its work. Captivating flash media now greets users on the homepage, along with a crisp layout that is easy to navigate.  Looking for a quick way to return to the homepage?  Simply click on their logo in the top left-hand corner.

Thinking of re-branding your image or looking to take your Website to the next level? Contact us at: info@iimaginestudio.com to see how we can help you improve your business.

MARKETING SEEN AS LIFEBOAT IN RECESSION


Amidst the turmoil of the economy, some CEOs are sticking to smart marketing practices to survive rather than jumping ship. While looking for quick ways to save costs, many companies turn first to slash marketing, however, Sequoia Capital suggests that marketing is not only needed, but a critical part of survival during this recession. It is important to:
  • Focus sales and marketing as high-impact and consumer driven
  • Take the offensive against competitors
  • Improve measurements so you know what to cut and what to cultivate
  • Ramp up PR and marketing communications
  • Explore all possible media outlets, especially non-traditional ones like Facebook, Twitter, You Tube, and blogs
By focusing on these strategies, you can tread the market – and even come out stronger than before.

LEARN MORE>

We thank our clients for giving us the opportunity to touch their brands and develop successful campaigns with them, and we also thank all of our readers for being part of the IIS network of friends. 

Please help us spread the word about our excellent team by forwarding this email to your friends and colleagues. 

I Imagine Studio Team