The Meritas Family of Schools is a worldwide family of college preparatory schools with the mission of maximizing student potential. This pre-kindergarten through 12th grade network of schools has locations throughout the Americas, Europe and Asia. When they came to I Imagine Studio, Meritas was looking to increase the enrollment rate by outlining a concern and proposing solutions for the Educational System in America today while at the same time, educating readers about the school.
In order to develop this brand message, I Imagine Studio created an informative and futuristic brochure and a produced presentational video and motion graphics DVD. The brochure highlighted the importance of learning how to keep up with today’s complex, fast-paced global society. The brochure and DVD are aimed at challenging parents to start thinking early on about the future of their child and
about the generations to come.
While I Imagine Studio ran into several roadblocks including a compressed time frame and limited budget, they succeeded in creating a unique piece that would direct attention to Meritas’ effort to reach educational excellence and at the same time underline the distinctive style of the school.