MERITAS


Industry: Education |
Project: Collateral | Broadcast | B2C |

The Meritas Family of Schools is a worldwide family of college preparatory schools with the mission of maximizing student potential. This pre-kindergarten through 12th grade network of schools has locations throughout the Americas, Europe and Asia. When they came to I Imagine Studio, Meritas was looking to increase the enrollment rate by outlining a concern and proposing solutions for the Educational System in America today while at the same time, educating readers about the school.


Meritas
Meritas
Meritas
Meritas
Meritas
Meritas

In order to develop this brand message, I Imagine Studio created an informative and futuristic brochure and a produced presentational video and motion graphics DVD. The brochure highlighted the importance of learning how to keep up with today’s complex, fast-paced global society. The brochure and DVD are aimed at challenging parents to start thinking early on about the future of their child and
about the generations to come.

While I Imagine Studio ran into several roadblocks including a compressed time frame and limited budget, they succeeded in creating a unique piece that would direct attention to Meritas’ effort to reach educational excellence and at the same time underline the distinctive style of the school.