Project: Market Research | Brand Strategy | Branding | Stationery Design | Collateral | Information Architecture | Web Site | Interactive Applications | Online Marketing | Email Marketing | Direct Mail | Print Ad | Corporate Social Responsibility | Outdoor | Trade Show | B2B |
Wixon was a 100-year old company that had gone out of date. Owned by foreign corporations until 2004, Wixon changed hands and new management took over. In 2007, they hired I Imagine Studio to revitalize their brand and create a consistent, recognizable identity for the company.
I Imagine Studio then designed a website for Wixon, bringing its brand promise to life by enabling it to enhance its customer service abilities. IIS converted a site that was difficult to navigate and maintain into a user-friendly well of product and research information.